Bettering Its Own Best
MST Golf has officially launched the new PXG 0311 GEN2 Irons in Singapore.
PXG, the luxury performance golf equipment company that disrupted industry norms with its bold approach to product development, unveiled the new generation of iron technology recently. Three years in the making, PXG 0311 GEN2 Irons improve on PXG’s already outstanding clubs in every measurable way.
In 2015, PXG introduced its groundbreaking original 0311 iron technology. The company had 12 employees and a single vision, to develop the world’s finest golf equipment. Today, PXG has more than 170 employees and a global footprint, but its vision has not shifted.
With performance as PXG’s only measure for success, the company took its time and left nothing on the table in the development of its GEN2 Irons. Through innovations in materials, technology and customisations, PXG 0311 GEN2 Irons deliver better turf interaction, greater distance, faster ball speeds, higher launch and improved accuracy.
“It is a tall task creating a club that is better than the best, but that is our commitment” said Tatsuro Oshimoto, PXG Japan & Asia Sales and Operations Manager, quoting PXG founder and CEO Bob Parsons. “PXG would never release a new club that is not notably better than what we currently offer. And we believe, PXG GEN2 Irons set a new standard for the world’s finest.”
Forged from 8620 soft carbon steel, for enhanced aesthetics and durability over time, PXG 0311 GEN2 Irons have the sleek look of a blade and a buttery-soft feel. Each club also features a hidden cavity injected moulded with new COR2 Technology, a proprietary vibration dampening material cut-out explosive C.O.R. (coefficient of restitution) properties. Combined with PXG’s new internal face perimeter cut-out design, COR2 Technology helps deliver higher ball speeds, a more consistent response, outstanding mishit performance, unmatched accuracy, and longer distance. To maximise performance and deliver extreme forgiveness, PXG 0311 GEN2 Irons also utilise the worlds thinnest club face and PXG’s signature perimeter weighting technology.
The cross-sections reveal that the higher density steel material is positioned furthest from the CG on the PXG 0311 SGI giving it the highest MOI of the GEN2 family. Thicker regions of the low density COR2 Technology will help to dampen unwanted vibrations on mishit shots.
HEAD SIZE AND OFFSET
The offset increases from the PXG 0311 T GEN2 Iron through the PXG 0311 SGI GEN2 Iron countering the effects of the longer blade length. This ensures the proper balance of each head design and easily returns the face to a square position.
The sole width increases from the T iron through the SGI iron moving the CG further away from the face creating a higher launch. Also, as sole width increases it becomes more accommodating for less than perfect impacts.
Designed to meet the needs of golfers regardless of age, gender or ability, PXG 0311 GEN2 Irons are available in four collections – Tour (T), Players (P), Xtreme Forgiveness (XF), and Super Game Improvement (SGI). The four models deliver exceptional custom fitting options and unmatched performance. The addition of Super Game Improvement golf irons to the 0311 line-up ensures that PXG GEN2 Irons meet the needs of golfers at every level, from those who need the most help to highly-skilled tour professionals.
Lam Chih Bing, Singapore’s most celebrated golfer, is PXG’s Brand Ambassador. Retired from a professional playing career in 2016, he’s had 16 professional wins and played in 3 Open Championships and 2 World Golf Championships. The only Singaporean to have made the cut and play 4 rounds in a golf Major Championship, Chih Bing was presented with a full set of PXG clubs to mark his appointment.
“They feel amazing and are incredibly consistent. The difference is noticeable.” Said Chih Bing on his new GEN2 Irons.